MMphasis
Top Google search trends in 2021 and what to look forward to in 2022
By Christine Hazelet / February 7, 2022
2021 has come and gone. Despite Covid disrupting the world as we know it, things seem to be slowly heading...
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Manzella Marketing is now a Google Partner
By Christine Hazelet / July 26, 2021
Our digital team has been hard at work taking the necessary steps to complete the requirements to achieve “Partner” status...
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Are you listening?
By Shandra Holt / June 29, 2021
Effective communication isn’t just about what you’re saying. Often, it’s more about how well you’re listening. In fact, listening is...
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Steve Ketterer named Associate Creative Director with Manzella Marketing
By Christine Hazelet / March 23, 2021
Congratulations to Steve Ketterer, our new Associate Creative Director We’re excited to announce that Manzella Marketing’s talented and creative Senior...
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Using an all-digital strategy to promote Pita Gourmet’s new location
By Kristin Rozewski / March 9, 2021
Pita Gourmet opens its fourth location amid a pandemic Finding success in their first three locations, Pita Gourmet knew it...
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From an Olympian to Oat Milk: What our team is saying about the Super Bowl LV ads
By Jenny Streams / February 12, 2021
From feel-good, to funny, to well…strange. I started working on this blog thinking it would point out the most-liked and...
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How to Level Up Your Business – Sustainability Style
By Cara Mia Manzella / January 25, 2021
The condition of our planet is changing—and not for the better. Pollution levels are rising, ecosystems are in jeopardy, and...
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Buffalo Bills aren’t the only team on fire this season
By Christine Hazelet / January 4, 2021
2020 was certainly a year to talk about. With most events being canceled due to COVID-19, one glimpse of normalcy...
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Irish Classical Theatre Company Goes Virtual
By Karlie Routledge / December 17, 2020
In August 2020, Manzella Marketing partnered with Irish Classical Theatre Company (ICTC) to bring their first ever digital streaming performance...
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Brands and TikTok’s overnight viral influencers
By Kristin Rozewski / December 2, 2020
A Tale of Two Brands Going Viral on TikTok Two brands went viral on TikTok recently, but it didn’t happen...
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Hindsight’s 2020: Manzella Marketing needs your help in AAF’s Big Tee-Off Contest
By Christine Hazelet / October 6, 2020
Proceeds benefit the AAF Buffalo Scholarship Foundation AAF Buffalo typically hosts The Big Tip-Off, an annual bartending event which raises...
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Navigating the world of virtual trade shows and other 2020 challenges
By Shandra Holt / September 30, 2020
According to the Center for Exhibition Industry Research (CEIR), there were approximately 9,400 B2B trade shows and exhibitions held in...
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Will millennials spend 27 years with one employer?
By Shandra Holt / August 10, 2020
Last month I celebrated (yes, celebrated!) my 27th year at Manzella Marketing. At the time I started, I was pregnant...
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Getting back to normal has not been an easy task
By Jim Manzella / July 16, 2020
Manzella Marketing has been serving our clients longer than one-third of our employees have been alive. It's been over 30 years...
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I’d Walk a Mile for a Camel!
By Greg Blarr / June 25, 2020
Trolling through an antique store a while back (yes, in person), I came across an old Collier’s magazine that was...
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Anxious? You’re Not Alone
By Cara Mia Manzella / June 11, 2020
In today’s business culture, there’s constant pressure to be competitive, hard-working, and successful. But are we just not going to...
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How a beautiful old city comes to life during the pandemic
By Steve Ketterer / May 14, 2020
There is a certain unapologetic beauty to a shutdown. I say “unapologetic” because a society builds its physical surroundings, not...
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When your home becomes your office
By Karlie Routledge / April 7, 2020
Strategies for staying productive While working from home, it’s easy to get distracted by family members, household duties, and pets....
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BINGING IS GOOD FOR YOUR (MENTAL) HEALTH
By Shandra Holt / March 23, 2020
Fight cabin fever with a good binge! If you had asked me last month what the term “social distancing” means,...
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A word with Senior Art Director Steve Ketterer
By Kristin Rozewski
/ April 5, 2019
Celebrating 20 years at Manzella Marketing There are a couple of things you can count on when it comes to...
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What’s the dill with this mediterranean restaurant?
By Karlie Routledge
/ March 25, 2019
Growth and New Locations In 2005, Pita Gourmet started out as a humble food court vendor in the Niagara Falls...
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Did you happen to see Al Capone at The Wake?
By Eric Tuberdyke
/ March 14, 2019
Irish Classical Theatre Company (ICTC), the Connemara Marble of Buffalo NY, is a lovely, softly lit theatre-in-the-round. The theatre hosts...
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Do you make your bed every morning?
By Scott Fierle
/ March 5, 2019
Every Monday morning, our agency sits down for a status meeting. Over the summer, one of our interns, Cara Manzella,...
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Lights… Camera… LEAN!
By Greg Blarr
/ February 19, 2019
These are exciting times for our client Viking Plastics in Corry, PA. Expansion, mergers, new products... but that’s not why...
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Let’s work together
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